I must concede I’ve seen worse photos on the back of local trucks, but I still wonder what business owners are thinking using a point and shoot snap-shot in their important advertising.
I snapped this photo on my way to a shoot the other day. I think I’m going to have my camera ready for a few others that have caught my eye.
Photography can be an important part of advertising campaigns. Unfortunately, many advertisers spend a ton of money on the media and go cheap on the photography. The actual item potential customers will see first.
I guess my point is that it’s not the media, it’s the message. What does a poor photograph say about the company?
Rosh
